18 examples of creatives for Gambling in Vietnam

What’s the audience of Gambling advertisements in Vietnam?

Before getting to the examples of Gambling ads, let’s look into what peculiarities of local audiences there are. This might help better understand why some approaches are more effective than the others.

According to Start.io reports, Gambling advertisements target audiences in Vietnam can be placed among 3 million of people frequently exposed to such activities, most of which are males 18 – 24 years old. Also a quarter of them are 25 – 34 years old men. These audiences prefer mobile phones on Android to access online Gambling services, while using local carriers.

Plus to that, as Vietnam being a Tier 3 country it partially complies to the common rule for Gambling traffic: low Tiers’ audiences gamble to earn fast money, while higher Tier geos’ users find online casinos more of an entertainment.

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Top popular online casino games and brands in Vietnam

Gambling is somewhat traditional to Vietnamese culture having roots in local dice and token games mentioned as “bầu cua cá cọp” and “xóc đĩa”. But as the potential target audience shows the interest, the brands are exploring the region bringing various products online. Here are some of the most popular gambling activities in Vietnam:

• Casino slots;
• Blackjack;
• Baccarat;
• Poker;
• Live dealers.

Sports betting and lotteries is also very common in Vietnam, while the audiences of Gambling and Betting here eventually merge into one.

Among the most popular online casino brands in Vietnam are:

• BK8;
• Happy Luke;
• Leon;
• AW8;
• VN88.

If you want a complete overview on Gambling ads in this geo, check out our article on how to gain Gambling traffic in Vietnam!

What creative funnels are used for Gambling ads in Vietnam?

Many marketers are actively exploring Vietnam right now, so no wonder that Gambling ads creatives and various funnels have already been implemented here. The main elements of the most common funnels usually are:

• Creatives.
  The first stage of engaging the users is a push notification creative, usually serves as an entry point for the interested audiences, while the offer exploration lies after the click.
• Pre-landing page.
  Also known as pre-landers, these pages are to warm-up the audiences and increase their engagement before exposing the main offer. Pre-landing pages are really popular for Gambling advertising as they might significantly increase CR.
• Landing page.
  The end-point of a funnel, where users are to perform the targeted action. For some ad formats, like popunders, landing pages are the only required creative, while for Gambling ads they’re also sometimes paired with pre-landers.

According to our experience based on RichAds ad platform’s data, the best traffic sources for Gambling ads are push and popunder. You can also check out our article about best geos and verticals that we regularly update with new info: recently Vietnam has been among the top geos across various formats!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Best examples of push ads creatives for Gambling offers in Vietnam

Push advertising notifications possess huge traffic volumes in Asia, including for online casino offers in Vietnam. Here, we’ve gathered some creative examples of top Gambling ads!

• Locally popular slots and games.
  Displaying locally trending or just highly recognizable slots and games might attract users who haven’t even touched gambling before. Highlighting familiar brands and names along might be highly welcoming even for the new audiences.

• High RTP and big rewards.
  One of the most popular approaches to utilise in creatives for Gambling ads is high “return to player” rate on featured slots or increased rewards. Tier 3 countries’ audiences usually play to earn fast and easy money, so displaying highly themed or just most common picks might attract the gamblers.

• Familiar brands.
  Some online casino brands might be recognizable to the audience at an instant, so it could be enough to attract the users in the first place. People might know the brand from other advertising sources or just having it around in the media.

Top pre-landing page examples for online Gambling niche in Vietnam

There are various creative funnels used in Vietnam to promote Gambling offers, each supposed to establish the interaction between a certain type of players and the products. Here, you will find some of the most effective pre-landing page creative examples for Gambling ads in Vietnam, gathered and overviewed by RichAds ad network!

• Attractive welcoming page.
  Such pages usually serve as a bright and colourful welcoming for new users who came there by clicking a push ads creative. The pre-lander might contain themed visuals, headline with, for example, promising bonuses upon registration, and a call-to-action. After clicking through the pre-landing page, the user gets redirected to the landing page with the offer.

• Success story or top picks review.
  Approaching certain players might be easier with providing legitimately-looking success story pages or articles resembling testimonials or ratings from real people. Such pre-landing pages creatives for Gambling advertisements might improve the audience’s engagement rate, hence also the CR.

• Fortune wheel with free spins.
  One of the most popular approaches to make pre-landing pages for Gambling, especially in Vietnam. Users get the chance try their fortune with free spins, being encouraged by the game as a warm-up. After the spins are up, the rewards are promised upon the registration on the website and players are redirected to the landing page with the main offer.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Landing page examples for online casino ads in Vietnam

For example, for popunder advertising landing pages play a crucial role, since they can be used as the only creative required. Regarding Gambling advertisements for Vietnam, landing pages’ approaches are no different than in any other Asian country in terms of elements to engage the audiences.

• Registration form.
  For Gambling offers it’s better to make sure the registration process is comprehensive and simple for any kind of users. It might feature a couple of fields with only initially required data to be filled, as more sophisticated paths might alienate the audience.

• Download page.
  In Vietnam most of the users access Gambling and Betting platforms on mobile devices, so some of the offers might be affiliated with installing applications. For such landing pages it’s important to make clear the purpose of the offer and list all the common ways to download platforms on needed devices.

• Full-format lander.
  An all-in-one landing page features all of the elements to convert the user once they get redirected to it: from promised bonuses to registration form and showcasing all the available payment methods. It’s essential that the lander for Gambling ads should be fully translated into the required language and present locally popular paying services. Eventually, there will be a clear and concise CTA (call to action) as the end-point of the user’s journey through the funnel.

More examples of creatives for Gambling ads in geos by RichAds

If after conquring Vietnam you’re looking for more in-depth insights on Gambling advertising ideas by RichAds, check out our similar articles:

• Examples of сreatives for Gambling offers in Brazil: 16 ideas;
• Best Gambling creatives examples in 2024;
• Examples of 18 creatives for Gambling in Indonesia;
• Best betting creatives examples;
• Pre-landing and landing page examples for the Gambling vertical.

Conclusion

Vietnam is a more or less well explored geo by the marketers who run Gambling ads, so most of the creatives and advertising funnels have already been implemented at some point. Despite that, many approaches are very effective and if correctly attached might bring huge success even with a common Gambling advertising idea!

We at RichAds ad network have been providing marketers with a comprehensive platform to run Gambling ads for many years now, collecting experience in traffic evaluation and working approaches. Now, with us users can launch ad campaigns in over 220 geos worldwide, having access to all the optimization instruments to gain maximum profits! Launch Gambling ads with the top traffic by RichAds!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

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