Web forums have somewhat fallen by the wayside with the advent of social media, but they haven’t died off completely. Quite the contrary; they have simply become inclusive, tight-knit communities centered around common interests. On Facebook you can have a wide net of social acquaintances. On Twitter you can build a community of people with…
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With online business, possibly your most important asset is your email list. A mailing list is a source of traffic and engagement that is independent of other forces. With SEO, Google can push an update and wreck your traffic. With social media, you can be hampered or banned through the actions of others or through…
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We all know that Google just freakin’ loves secrecy. Sometimes it seems like they revel in it. Corporate secrets are one thing, but they obfuscate so many elements of their tools and processes that sometimes it can be difficult to find a shred of reasoning behind seemingly arbitrary decisions. Of course, it doesn’t help that…
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All marketing, in general, can be divided into one of two categories. These categories are Inbound and Outbound. What defines each category? Which is better to use? Let’s take a look. What is Outbound Marketing? Outbound marketing is also known as interruption marketing, and for a long time it was the primary form of marketing…
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Some people will tell you that buying traffic is perfectly safe, even when you’re using AdWords. Some people will tell you that they personally have been banned for buying traffic. Some people have never tried it, but are afraid of suffering the consequences if they are caught buying traffic and Google decides to block their…
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A few years ago, back when there was a big debate over various animation protocols on mobile phones, Steve Jobs made the argument that HTML 5 can do pretty much anything Adobe’s Flash could do. That decision led to countless memes, as well as restricting Flash developers from creating content for iPhones in general. Advertisers…
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There are two types of marketers in the world. There are the high concept marketers and the detail-oriented marketers. Neither is a truly robust approach, but it’s hard for any one person to focus on both the forest and the trees. One of the best marketing partnerships you can make is with a person of…
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Etsy doesn’t come up all that often when talking about social media, and the reason for that is the nature of the site. Etsy isn’t really a social network at all; it’s just a large, conglomerated set of online storefronts for anyone who has something crafty to sell. For businesses that choose to use an…
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Bulkcpa is one of the largest affiliate networks out there, with thousands of offers you can run to make money. All you need to do is get people to click your links and, depending on the offer, maybe fill out a form or something. It’s not that difficult, but a lot of people just don’t…
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I am one of the first people to say that you really don’t need a lot of keyword attention to run a successful blog. However, I also work in the world of SEO; that means I know both the history of keywords and their relative importance in the modern world. I speak from a perspective…
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